Kellyanne Conway, a former adviser to President Donald Trump, has publicly advised him to adopt a strategy of fewer insults and more policy insights for his 2024 presidential campaign.
In a series of statements, Conway emphasized the importance of focusing on policy contrasts rather than personal attacks, particularly advising against name-calling and racial insults aimed at political opponents like Kamala Harris. She believes that this approach is the 'winning formula' for Trump, reminiscent of the 'underdog swagger' that contributed to his 2016 election victory. Conway's advice comes amid a broader call from within the GOP for Trump to moderate his rhetoric as part of his bid for the presidency.
Despite her close association with Trump, Conway currently holds no formal role in his 2024 campaign.
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