Joe Biden will launch an assault on Donald Trump’s character in a $50mn ad campaign that paints his opponent as an “unhinged” felon intent on retribution.
The ad spend highlighting Trump’s criminal conviction in New York is a significant infusion of cash just over a week from the first presidential debate.
It will target voters in battleground states and includes what the Biden campaign described as its largest investment to date to reach Black, Latino, Asian American and Native Hawaiian/Pacific Islander voters. The campaign has sharpened its attacks on Trump since he was found guilty of 34 felony counts on May 30.
The television ads will highlight Trump’s recent conviction and will seek to paint him as a “spiralling and unhinged man who will do anything for power, revenge, and retribution,” the campaign said.
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